It's Not About Plot, It's About Pimping the Goods

Eons ago I was directing sports-themed short subjects (a handful of you may recall the Paramount Pictures "Sports In Action" series), and one of the perks was a brand new canary yellow convertible Chevrolet Impala with an 8-track stereo. I mean, wow, when you're a twenty-something living in New York City. All I had to do was make sure it appeared in every film. It was easy when the subject was college football (I had cheerleaders in it, riding in a halftime parade), or horse racing, or even golf, but bowling was a stretch. I can't remember what I wound up doing, but it was probably unsubtle.